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How-toPeak Experiments

How do I collect ideas and turn the best one into an experiment?

Under “Ideas”, you capture an idea in one sentence. Each idea gets a PEAK score from 0 to 100 based on potential, evidence, alignment and ease. You turn the best ones into experiments. Peak also suggests ideas from open questions in your learnings.

  1. Open “Ideas” and write a sentence under “New idea”, for example “What if we made shipping free from €50?”.
  2. Click “Capture idea”.
  3. Use “Rate” to adjust the four values.
  4. “Make it an experiment” creates a draft. “Discard” removes the idea.

Next step

Open ideas

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