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How-toPeak Break-even ROAS

How do I calculate my break-even ROAS?

Six short questions: business model, average order value, cost of goods, shipping and fulfillment, VAT and payment fees, returns. You'll then see break-even ROAS, target ROAS and maximum CAC. Values you don't enter stay marked as assumptions.

  1. Open Peak Break-even ROAS and choose ā€œCalculate first resultā€.
  2. Answer the six questions. You can skip returns.
  3. Choose your target profit, for example 10%.
  4. In the calculator, replace the assumptions with your own values.

Next step

Open Peak Break-even ROAS

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