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AnswerPeak Voice of Customer

How is a theme's opportunity score calculated?

The score (0–100) adds up visible points: how many customers mention the theme, how much customer value is behind it, how serious the statements are, whether the theme is growing, how many types of source it comes from and whether it affects strategic segments. Clicking the score shows every point. Duplicate statements from the same person count once. The score is recalculated on every load and never stored.

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